Hello I'm Kristal. A quick brief background... I studied Arts and IT and later BA in Fashion Management, which included graphic design. Following my degree I joined a Bespoke Men's shirt company, starting off as website manager and later becoming the COO. Within this role I managed many different areas of the business, but predominantly the website / marketing and design work for the company. After 11 years with this company I decided to start my own business Kristaleyz working freelance, initially offering website design, but this has developed into not only website design, marketing, graphic work and social media management. I enjoy working with companies to help develop their brand image and presence online and like to fully immerse myself into getting to know the business so I can get creative and create the brands vision!
Website Re-design: I designed and developed this website using Shopify whilst working for the company. I needed to create a bespoke shirt section on the website, that allowed customers to select certain measurements. I also integrated the website with the Shopify POS system, to monitor stock control, orders and customer data, as well as integrating with the marketing software MailChimp.
MOLE & VELVET
Website Design : I designed and developed this E-Commerce website using SquareSpace, Megan was selling on Etsy and was ready to make the next step. I changed the colour way of the logo slightly as I felt this would work better with the design and designed the brand's identity using inspiration from Megan's instagram. I kept to very rich colours; purples and golds.
Website Re-Design : I redesigned their website using Square Space. I was given creative freedom, with the main aim making the website easily manageable for the pre-school following the website design.
Website & Logo Design : I designed and developed this E-Commerce website using SquareSpace, Poppy was selling on Etsy and was ready to make the next step. I was given creative freedom and used Poppy's instagram to draw inspiration for the brand identity, which included the colour scheme and font. I worked with Poppy to create a new logo for the brand, she wanted to keep it very simple with the poppy graphic and similar font to what she had already been using.
OH SEW LOVE
Website & Logo Design : I designed and developed this E-Commerce website using SquareSpace. The brief was to keep the design simplistic and easy to navigate, so the products could do the talking! The logo design was inspired by sewing and love, the designed has been carried out throughout the website using the stitched font for the titles.
Website Re-Design: I redesigned this E-Commerce site using Square Space, the previous website needed a refresh and wasn't functioning. I chose to move the site to another platform so that it was easy for Tracey to manage the website going forward.
**Currently working on Logo Re-Design...Coming soon...**
Website & Logo Design: I worked with Paulina to design her logo and brand identity (colours, font etc.) I designed her website using Square Space, which made it easy for Paulina to manage after I had completed the design.
Marketing / Graphic Design: I work with Unified Office on their social media, graphic design, logo designs for telephone systems and marketing material. I am working with Unified Office to redesign their website, which will be launching early 2023.
Website Design: I designed Amy's E-Commerce website using Square Space. I matched the colours of the website to her existing logo she had created and also photographed some of her products for her.
ASL Training and Consultancy Ltd
Website & Logo Designed: I designed Mark's website using Wordpress, Mark wanted the website to be simple and easy to navigate. I also designed the logo, along with the brand's identity.
We are working together to continue to develop the website, which in the future will include test papers, exams etc. I also work with Mark on his social media and marketing.
Website Design: I designed an E-Commerce Website using Shopify for Stewart to sell his art work, as well as showcasing his professional speaking.
Website Design: I designed an E-Commerce Website using Shopify for Dougie to sell his art work.
OTHER GRAPHIC WORK...
TALES FROM THE OLD THREAD HOUSE
Website & Logo Design. Becca was selling on Etsy and was ready to make the move to sell on her own website. I designed Becca's E-Commerce website using Wix.
Logo Design: I was sent an exact brief and colours for this design and created the truck design the company wanted.